Inspiring startups with an incredible space.

Startup Virginia is located in the impressive Michael Wassmer Innovation Center at 1717 E. Cary Street in the heart of Shockoe Bottom. This stunning building serves as a bustling hub for educational programming, events, offices and open workspace for our for our startup incubator and innovators.

1717 building

A place of the past for work of the future.

Our workspace, formerly a 100-year-old tobacco warehouse, is located in Richmond’s Shockoe Bottom neighborhood. Originally purchased by two of Startup Virginia’s founders, they believed that the region would benefit from having a signature place where startups could work together on building their businesses. In March 2017, the building was sold to Capital One, who also wanted to invest in a place where inspiration, community, and innovation would intersect.

A year later, Startup Virginia moved into the 1717 Innovation Center as the lead tenant and occupies the first three floors of the building for educational programming, events, offices and open workspace for innovator members. Capital One allowed Startup Virginia to ‘start strong’ instead of ‘start small’ by relieving its founders of the burden of renovating the building and instead, focus on creating a strong incubator to support startups.

1717 is fueled by Capital One’s Future Edge community initiative, which empowers Americans to succeed in the digital economy. Each of the six floors features a theme symbolic of Richmond neighborhoods: Scott’s Addition, Manchester, The Fan, Church Hill, Jackson Ward, and Shockoe Bottom.

The building also features a community boardroom, meeting rooms, open workspace, and a rooftop event space with a skyline view of downtown Richmond. Community organizations, nonprofits, and civic groups can reserve the free community space at 1717 for conferences and community events through Capital One.

Interested in working out of Startup Virginia?

If you’re a startup founder, Startup Virginia’s incubator is where you can learn, collaborate, and grow with the support of an expansive network of mentors, investors, corporate partners, and donors.

If you’re NOT a startup founder, Startup Virginia’s dynamic workspace is an ideal destination for local entrepreneurs and innovators looking to meet and work alongside like-minded folks.

Not just for startup founders.

Great minds don’t think alike. At Startup Virginia, we know that local innovators and entrepreneurs offer diverse perspectives and fresh approaches that help keep our community energized and inspired.


Innovation Driven

You’re an entrepreneur, freelancer, or community organization that provides value to our growing startup ecosystem.


Proactively Engaged

You have a desire to work in a dynamic space, interact with others and be an active member of Startup Virginia.


No Solicitation

You’re solely interested in being a part of the startup culture and as such, agree not to sell to our community.

Interested in working out of Startup Virginia?

Empowering your startup journey.

Are you a startup founder and looking to be a part of the Startup Incubator program?